The partnership sees CitySprint — who have been operating in Brighton for over six years — sign a three-year deal with the much-loved club to deliver all merchandise and kit throughout the UK and worldwide. This is a huge step in helping them fulfil their goal of growing their international fanbase. As part of the deal, the club will also have access to services offered by CitySprint Office (CitySprint’s sister company), such as their international and UK domestic mail — which could save them up to 30% a year.
In return, CitySprint have shown their support for the Seagulls by becoming a proud sponsor of the team. Fans of the football club can expect to see CitySprint’s brand displayed throughout the American Express Community Stadium over the course of the season.
Justin Moore, CitySprint chief sales officer said: “Brighton & Hove are a massive part of the local community and given our legacy in the area we’re delighted to support them — both through our sponsorship and helping them provide the best possible service to their fans and partners. The partnership doesn’t end here. We’re in talks to leverage this partnership even more to benefit the fans with some exciting new features coming soon.”
Russell Wood, head of commercial from Brighton & Hove Albion added: “We are very excited to welcome CitySprint to our growing list of partners. We are always looking to provide our fans with the best possible experience – both on the pitch and off – so partnering with CitySprint to deliver our merchandise and kit for customers was an obvious fit. We look forward to working with them over the next three years to make sure the experience for our fans just keeps getting better.”